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Livestock Publications Council

Coffee & Collaboration

A new program developed to offer education and outreach opportunities. We know it’s not possible for all LPC members to attend Ag Media Summit (AMS) or regional workshops each year, so we hope our Coffee & Collaboration chats can be an opportunity to engage more members and ultimately provide even more benefits to all.

The chats are conducted on Skype for Business so you can follow along with the speaker presentations, share your questions over chat, and more. This is a great way to engage your colleagues and staff. Each month we’ll focus on a new topic. The chats are scheduled the third Wednesday of the month. 

Next Topic:
Coming Soon

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Watch previous Coffee & Collaboration


Romancing the Storyline:
Put the passion back into your writing! Steve Werblow, freelancer, shares tips for how you can approach the same old story idea from a new angle.

When Crisis Hits:
What role can media play in the successful mitigation of a crisis? Find out what our experts Cindy Cunningham, National Pork Board, and Daren Williams, National Cattlemen's Beef Association, have to say from their experiences in the trenches of an ag crisis.

Systems Make Us Better:
Learn how to cut out the clutter and distraction while you're working with BioZyme Inc's Kristi Stevens and Beth Gaines of the Kansas FFA Foundation!     

Dealing with Difficult People:
Holly Martin and Cliff Becker share tips on how to deal with difficult people during LPC's Coffee & Collaboration.

Cutlines, Headlines & Deadlines:
Discover how to write great cutlines and headlines under tight deadlines. You'll get two perspectives for the price of one (or FREE in this case), as we have an editor and a freelancer giving their take on the subject.

Social Media Ideas That Worked for Us:
Want to take your social media efforts to the next level? Looking for new ideas and approaches to your social media plans? Learn new tips and tricks from Jeff Hoffelt, Filament Marketing; Robin Kleine, Focus Marketing Group; and Jodi Oleen, Kansas Pork Association.

From Pasture to Print: Making the Sale & Getting the Information In
Discover tips for making ad sales, and then getting the ad information in to the magazine quickly and smoothly!

Blank Screen: It’s in the Small Details
Brad Alig of Filament Marketing; Gail Lombardino of Homestead Graphics; and Art Vasquez of the American Paint Horse Association team up to discuss inspiration ideas for graphic designers.

Let’s Get Technical!
Nomenclature, scientific terms, etc., are all colliding today in how we talk to different audiences and it starts to get confusing to those of us doing the communicating and even those who are judging what we are doing. Find out what Mike King, National Pork Board, and Pam Smith, DTN/Progressive Farmer have to say!

Don’t Let Design Get You Down
Nicole Erceg chats about how you can design professional and eye-catching social media graphics on Canva (even if you aren’t a designer).

From the Picture Pen to the Backdrop
No one ever said livestock photography was easy. Oh, but the joy of capturing that perfect shot! Join us as Katina Costerisan, Brad Hook, and Heidi Anderson share their award-winning photography tips. Learn how they compensate for action, exposure, weather, and more.

Get the Story: A How To
Holly Spangler shares her tips on investigative reporting and how she gets to the heart of the story.